We like to call it our apple-campaign. It’s for a bank, though. For Argenta.
Most banks in Belgium have gone through a few rough years. Well, Argenta actually had some great years. Why? Because they have always been completely focussed on simple, clear products. Because they work with your money as if it was their own money. Because it’s a bank with common sense.
In our campaign we work with the same transparency and simplicity. Surprising solutions to simple questions. A simple visual language in a cluttered world.
Hope you like it.